Bellezza" LLC being the part of "Multi Group" Concern was founded in 2008. The company is the official representative of world famous Brioni, Canali and Paul & Shark clothing brands in Armenia. Brands, which dictate fashion in Italy.

Brioni was founded in Rome in 1945 Nazareno Fonticoli and Gaetano Savini. It is the oldest fashion houses in Italy and is known for its unique high-class classic clothes.
Canali brand founded by Giacomo and Giovanni Canales in 1934 in Italy, known as "price-quality" unprecedented combination of superior clothing brands.

Paul and Shark brand got a wide distribution in 1921. In early days it became known to the convenience of its extreme conditions, and also loved by the customers thanks to its high quality casual wear.
"Bellezza" LLC through its world-class brands dictates fashion in Armenia.